Joy Dixon is an accredited Life, Executive and Team coach with the International Coach Federation. She resides in Johannesburg, is married and the mother of two boys.  She has a background in sales and has worked for one of the Dimension Data Group companies for 7 years focussing on complex solution delivery to a variety of Industry players.  She also has experience in business process optimisation having worked for a global BPO provider and has experience in channel sales development.

Joy has studied at Wits Business School and has applied these skills to her successful sales career and her successful coaching practice.

She is also an accredited Famsa Counselor bringing empathy and advanced listening skills to the coaching journey with a natural affinity for wanting to help others in reaching their full potential.  She blends together these skills to deliver her own unique program of polishing your potential.

Mission Statement

  • I live a life of purpose finding meaning through the expression of coaching.
  • I help clients to fulfill their potential by bringing about a rich journey of discovery, learning and growth which is underpinned by a core set of values.

Core values

  • Respect
  • Integrity
  • Honesty
  • Empathy
  • Compassion
  • Sincerity


  • Make a meaningful difference in other people’s lives.
  • Respect, Reassure, Remind and Reveal.


To powerfully and masterfully coach each client according to their personal needs.

If you are interested in meeting with Joy, please contact her on joy@consultingjoy.co.za

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